“It is critical to get people to behave in accordance with the CDC guidelines, not just believe that they are the right things to do,” say Professor Joel Cooper and graduate student Logan Pearce in a new paper. So they found a way: By combining advocacy with mindfulness, they can create cognitive dissonance that helps people match their behaviors to their attitudes.
Photos (left) by K. Don Pearce and Sameer A. Khan/Fotobuddy
Sept. 23, 2021
Department of Psychology Professor, Joel Cooper, and Graduate Student, Logan Pearce, have discovered an approach that they found successfully motivated people to make appointments for vaccinations and to consistently follow measures such as social distancing and mask wearing.
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